How Much Should a Small Business Website Cost?
A transparent look at what goes into a professional website – and why the cheapest option almost always ends up being the most expensive.
The three tiers
DIY builders ($0–$500), freelancers ($1,000–$3,000), and professional partnerships ($1,500 setup plus a monthly plan). Each solves a different problem.
Why cheap is expensive
A $500 website that doesn't rank, doesn't convert, and doesn't get maintained costs you every month in lost customers. The invisible cost is far larger than the invoice.
What professional pricing includes
Strategy, custom design, technical SEO, schema, analytics, hosting, security, and ongoing improvement. It's a growth asset, not a one-time deliverable.
Our transparent structure
Harbor Launch, Harbor Growth, and Harbor Authority – each with a clear setup fee and monthly plan so you know exactly what you're paying for and what you're getting back.
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